You Can’t Always Get What You Want

Knowing your audience and having a clear understanding of your key messages can take you a very long way. But too many organizations often fail to grasp the power of current events and how other narratives can alter your desired results. We saw a perfect example of this last week when the Institute of Medicine […]

Clint Eastwood, empty chairs & vacuous dialogue.

What did Dirty Harry teach us about engagement? Watching Clint Eastwood on the stage at the Republican convention last week, I felt great sadness for our national dialogue. Maybe I’m just as guilty as Eastwood for assuming what our President thinks, but somehow I don’t envision President Obama telling Eastwood “to shut up.” I don’t […]

Different Shades of Gray

Jason Gay, a Wall Street Journal sports reporter (and a pretty funny one at that), wrote a very thoughtful article this week that can inform professional communicators and senior executives about one of the least mentioned aspects of employee engagement – ambiguity. In his article, Lance Armstrong’s Unfinished Road, Gay speaks eloquently about the frustration […]