Do Marketers Walk Their Talk?. via Do Marketers Walk Their Talk?.
Archives for September, 2012
Knowing your audience and having a clear understanding of your key messages can take you a very long way. But too many organizations often fail to grasp the power of current events and how other narratives can alter your desired results. We saw a perfect example of this last week when the Institute of Medicine […]
What did Dirty Harry teach us about engagement? Watching Clint Eastwood on the stage at the Republican convention last week, I felt great sadness for our national dialogue. Maybe I’m just as guilty as Eastwood for assuming what our President thinks, but somehow I don’t envision President Obama telling Eastwood “to shut up.” I don’t […]